About the Awards

This awards program recognises excellence in the multicultural media and marketing industry.

NSW is one of the most successful Multicultural states in the world and it is important to celebrate the benefits of our diversity. The PMCAs acknowledge the important role marketing and media professionals play in communicating this success.

The PMCAs recognise the valuable contribution multicultural media and marketing make to our society by connecting people to their culture, identity, and language. These awards celebrate and recognise the important role journalists, editors and publishers in text, radio, television and digital media play. They also honour innovative and creative marketing campaigns that inspire social cohesion and community harmony.

View the winners from the 2023 PMCAs here

There are 12 award categories

Best Text Report

Recognising excellence in print journalism.

Best Audio Report

Excellence in audio journalism for radio or digital platforms, including podcasts.

Publication of the year

Outstanding contribution of a multicultural media publication in informing and engaging its audience.

Best Audio-Visual Report

Excellence in broadcast and audio-visual storytelling, including video journalism for TV and digital platforms.

Best use of Digital or Social Media

Outstanding use of digital production and multimedia storytelling, and/or social media.

Young Journalist of the Year

Excellence and commitment to the fundamental principles of journalism (under 30 years of age).

Lifetime Achievement Award

The pinnacle of journalistic achievement (exceeds 30 years of experience).

Public Interest Award

Outstanding public interest journalism upholding the NSW Multicultural Principles.

Alan Knight Student Award

The best piece of student journalism about cultural diversity, and/or multicultural affairs. Entry is open to secondary school, tertiary, TAFE, and private college students in NSW.

Business Campaign of the Year

Recognising internal marketing and creative teams in organisations, including the public service.

Community Campaign of the Year

Recognising not-for-profits and volunteer-based groups.

Agency Campaign of the Year

Recognising multicultural marketing agencies.

Page last updated: 29 August 2023 | 2:19 pm